Christmas shopping gets underway with Canarias Shopping Cool

[Janet]

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Canarias Shopping Cool is a new initiative from the Canarian Government intended to enliven shopping areas for the whole of this week up to and including Saturday in the run-up to Christmas. The Government says that the scheme is intended to run on an annual basis and will move around different areas over coming years, starting this year in Tenerife's capital, Santa Cruz, and above all, that it will sound the starting pistol for Christmas shopping, including as it does Black Friday, 25 November.

Canarias Shopping Cool starts today and will run for the whole week, turning the main commercial areas of Santa Cruz into entertainment centres, with fashion shows, musical and theatrical performances, children's games, and much more, all to give the city a very festiva air. There is a dedicated website HERE for shoppers to find out all that's on, including the offers that the shops themselves will be making.